5 local Black Friday deals you can grab now

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"You basically have to eat, plan, cook the day before, have everything ready by the time 10 a.m., 11 a.m., be out here and you out shopping", said James Watson.

Many stores opened in the early hours of Friday morning to lure shoppers with big bargains.

Anticipating vast profit, retailers began to open their stores as early as 6 a.m. and in 2011 Black Friday reached another level when stores were open at midnight.

Stores offering Black Friday deals a.

"The turnout is clearly better than the last couple of years", said Craig Johnson, president of Customer Growth Partners. The sales from now until Christmas will make up almost 30 percent of all shopping done this year.

The National Retail Federation estimates that 69 percent of Americans, or 164 million, people will take advantage of the deals retailers offer on a vast variety of goods in stores and online.

The most surprising item managers told FOX6, is how many large televisions are going out the door.

"They let me be", she said with a laugh.

WATCH: Is it time to do away with Black Friday?

Retail experts say the shift in shoppers' preference to online makes this holiday shopping season particularly crucial for troubled stores, despite the outlook for spending.

The holiday shopping season is now upon us. "I just love having fun with it, seeing all the people". Retailers try to attract shoppers with deep discounts.

The number of customers shopping on their smartphones surged, accounting for 46 percent of the traffic on retail websites, while traffic from desktop and laptop computers declined 11 per cent and almost 6 per cent respectively, according to the data.

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