In an interview with CBS News, Procter & Gamble, the manufacturer of Tide Pods, spoke out against people of any age taking part in the Tide Pod Challenge: "They should not be played with". It all started back in 2015 when The Onion published column which was written from a perspective of a child wondering what it would be like to eat the red and blue-colored detergent Tide pods, which looked like sweets.
The videos are supposedly made to be amusing; a satirical response to national, commercialized warnings against ingesting Tide pods, which are jokingly referred to as the "forbidden fruit".
The "Tide Pod Challenge" shows a number of online photos depicting the laundry pods as a pizza topping or breakfast cereal. Although it has been an ongoing concern in recent years that these colorful and squishy Tide Pods may catch the eyes of young children, the older set is now willingly ingesting these packets of hazardous chemicals - and that's a huge problem. "In 2012, Poison Centers received over 6,000 Laundry Packet exposure calls related to children five and under".
The figure rose to more than 12,000 in 2015 - the highest in the last five years - according to a graph posted by AAPCC. In 2017, College Humor posted a satirical video of a man eating the pods because they looked inviting and delicious, USA Today reported.
These laundry packs contain highly concentrated detergent which can harm the human body when ingested.
The pods in question are the United States brand Tide Pods, that look just like candies as they come in an array of colours.
"A lot of people were just saying how stupid I was or how - why would I be willing to do that", he said.
"Ending up in the emergency room is no joke", he said. Florida Poison Information Center managing director Dr. Alfred Aleguas Jr. warned that swallowing even a small amount of the highly concentrated detergent in the laundry pods may result in life-threatening situations. Even if meant as a joke.
"Our laundry pacs are a highly concentrated detergent meant to clean clothes ..."