OLED in the living room has always been a signature of LG, and while LG Display manufactures the panels that Sony puts in its OLEDs, Sony handles the actual image processing. We've seen this type of screens before, and we will probably see them in the years to come also. LG's secret seems to be the paper-thin OLED (organic light emitting diode) display which is found in top-end smartphones and TVs. The 65-inch rollable LG OLED display offers ultra HD resolution, so the images displayed on this screen will be amazingly clear, despite its flexibility. LG announced ThinQ as its global artificial intelligence (AI) brand that's based on three characteristics - the ability to evolve, integrate with everyday products and be open to work with others.
With its new range of TVs, LG's focus has been on the under the hood upgrades rather than a radical design change. While LG's own ThinQ AI technology will be able to handle more basic functions, Google Assistant and Alexa can help expand the functions by letting users control different smart home products, or even ask a simple question or place an order for something through Amazon.
Now, an expensive little robot not working when you want to get recipes or check on your laundry is one thing, but LG is looking to make a play in the services market with special robots optimized for hotels and groceries. As for sound, Dolby Atmos is also supported on LG's OLED TVs. By getting rid of the idea of separate speakers, the company's Crystal Sound technology enables the display surface itself to emanate more realistic, richer sound than speakers can. LG first showed off the wallpaper model a year ago.
LG introduces the world’s first 88-inch 8K OLED display ahead of CES 2018
Also, the foldable feature isn't the only USP of the TV given that it also excels in its primary role as well, that of a TV in the first place. The company has described well about this new IPS Technology.
LG has already let the cat out of the bag for what will undoubtably be one of the most talked-about TVs at CES 2018.
LG has unveiled its vision for a fully artificially intelligent home, from super-sharp TVs to smart fridges, dishwashers and helpful robots.