The Tuesday launch of the Falcon Heavy rocket reflects the limitless bounds of ingenuity and brilliance of those daring to dream of a bigger, better tomorrow. Instead, SpaceX CEO Elon Musk put his own Tesla Roadster onboard, turning the event into a brilliant cross-marketing event.
On Tuesday the rocket did just that, with cargo not quite that heavy but perfectly created to get everyone talking - on board was one of one of Elon Musk's electric sportscars. Of course, Musk brought up the launch of the Tesla Roadster by SpaceX as some measure of Tesla's ability to produce a auto in a timely fashion saying, "if we can send a Roadster to the asteroid belt, we can probably solve Model 3 production".
The University of Hawaiʻi ATLAS (Asteroid Terrestrial-impact Last Alert System) telescope on Mauna Loa captured images on February 8, 2018 of the Tesla Roadster launched into space as part of SpaceX's Falcon Heavy test. Late Tuesday, Musk said the final firing of the rocket's upper stage put his vehicle on a more distant trajectory than anticipated. After factoring in the current $7,500 federal tax credit, that brings the base price down to $27,500 - cost competitive with some of the best-selling cars in the U.S.
An awesome moment in space and a genius advertisement: Yes, Elon Musk's ultra-cool cherry red Tesla convertible Roadster floating in orbit.
"I think it looks so ridiculous and impossible".
So, for now, "it's all hands on deck for Crew Dragon", Musk said.
Crowds await the launch of SpaceX’s Falcon Heavy rocket at Cape Kennedy
The Heavy lifted off from the same spot as NASA's now-retired but more powerful Saturn V moon rockets and space shuttles.
SpaceX's idea of exactly how it will get humans to Mars has evolved over the years. Three nine-engine cores and a single engine second stage. And the SLS is created to have greater capability than the Falcon Heavy. Musk reportedly said his rocket is a game-changer in terms of profitability. Musk continued to say that selling reliable reusable rockets to other companies and organizations that usually let their booster rockets crash somewhere becoming scrap metal, will inevitably become the future of space flight.
Musk noted that SpaceX used only internal funds to finance the Heavy, investing more than $500 million in developmental costs.
One of Musk's key takeaways from the Falcon Heavy's successful flight?
SpaceX is competing with Boeing to be the first to send Americans into orbit from US soil again, something that hasn't happened since NASA's last shuttle flight.
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